Handbook of Strategic e-Business Management
by
 
Martínez-López, Francisco J. editor.

Başlık
Handbook of Strategic e-Business Management

Yazar
Martínez-López, Francisco J. editor.

ISBN
9783642397479

Fiziksel Tanım
XXI, 1011 p. 53 illus. online resource.

Series
Progress in IS,

Contents
Part A: Background -- Part B: Evolved Strategic Framework for the Management of Companies -- Part C: Key Business Processes, Areas and Activities -- Part D: Emerging Issues, Trends and Opportunities.

Abstract
This research handbook provides a comprehensive, integrative, and authoritative resource on the main strategic management issues for companies within the e-business context. It covers an extensive set of topics, dealing with the major issues which articulate the e-business framework from a business perspective. The handbook is divided into the following e-business related parts: background; evolved strategic framework for the management of companies; key business processes, areas and activities; and, finally, emerging issues, trends and opportunities, with special attention to diverse Social Web-related implications.   The articles are varied, timely and present high-quality research; many of these unique contributions will be especially valued and influential for business scholars and professionals interested in e-business. Many of the contributors are outstanding business scholars who are or have been editors-in-chief of top-ranked management and business journals or have made significant contributions to the development of their respective fields.

Konu Terimleri
Business.
 
Management science.
 
Computer science.
 
Business and Management.
 
Business and Management, general.
 
Computer Science, general.

Added Author
Martínez-López, Francisco J.

Added Corporate Author
SpringerLink (Online service)

Electronic Access
http://dx.doi.org/10.1007/978-3-642-39747-9


LibraryMateryal TürüBarkodYer NumarasıDurum
Pamukkale Merkez KütüphanesiE-Kitap83485-1001HF4999.2 -6182Springer