Strategic management : creating competitive advantages

Provides treatment of traditional topics in strategic management as well as coverage of contemporary topics such as digital and internet strategies, innovation and corporate entrepreneurship, knowledge management, and intellectual assets.

Part 1 Strategic Analysis

Chapter 1 Strategic Management: Creating Competitive Advantages

Chapter 2 Analyzing the External Environment of the Firm

Chapter 3 Assessing the Internal Environment of the Firm

Chapter 4 Recognizing a Firm's Intellectual Assets: Moving beyond a Firm's Tangible Resources

Part 2 Strategic Formulation

Chapter 5 Business-Level Strategy: Creating and Sustaining Competitive Advantages

Chapter 6 Corporate-Level Strategy: Creating Value through Diversification

Chapter 7 International Strategy: Creating Value in Global Markets

Chapter 8 Entrepreneurial Strategy and Competitive Dynamics Part Three: Strategic Implementation

Chapter 9 Strategic Control and Corporate Governance

Chapter 10 Creating Effective Organizational Designs

Chapter 11 Strategic Leadership: Creating a Learning Organization and an Ethical Organization

Chapter 12 Managing Innovation and Fostering Corporate Entrepreneurship

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Table of Contents