Successful sport management

Başlık:

Yazar:

Appenzeller, Herb.

ISBN:

9781594604201

Edition:

3. bs.

Yayım Bilgisi:

Durham, N.C. : Carolina Academic Press, c2008.

Fiziksel Tanım:

xv, 356 s. ; 26 cm.

Contents:

The changing role of the sport administrator / Herb Appenzeller -- Leadership for modern sport organizations / David K. Scott -- Technology for the sport manager / Todd L. Seidler and David K. Scott -- The academic curriculum and experiential learning / Dennis Johnson -- Web-based sport administration education / Robert Taylor -- Sports medicine services / Jerald Hawkins -- Motorsport management / Travis Teague -- Financial management of sport / Nancy L. Lough -- Corporate sponsorship of sport / Nancy L. Lough -- Why sponsorships? / Tim Lynde -- How to choose a sponsorship / Tim Lynde -- Athletic fund-raising / Charlie Patterson -- Funding of interscholastic sports / Tom Appenzeller -- Marketing events and services for spectators / Frank Russo -- Public relations in amateur sports : new efforts in a changing business world / Debra Korb -- The spinning world of media relations / John Horshok -- Fire the Coach.com / Tom Appenzeller -- Duke Lacrosse : a case study on Internet buzz / Sports Media Challenge -- Crowd management / Kenny Morgan -- Event management : tools of the trade / Frank Russo -- Event management : a practical approach / David R. Maraghy -- Importance of risk management / Herb Appenzeller -- Fitness center safety / David L. Harlowe -- Risk assessment and reduction / Herb Appenzeller -- Title IX : past, present, and future / Bob Malekoff -- The Americans with Disabilities Act and sports facilities / Gil B. Fried -- Defining your destiny / Adonis Jeralds -- Student professional development / Calvin Hunter -- Preparing for a career in sport management / Art Chase -- Job search strategies / Joyce Richman -- The future and the sport manager / Annie Clement -- Career opportunities / Herb Appenzeller and Tom Appenzeller.

Konu Terimleri:

Sports administration -- United States.

Spor yönetimi -- ABD.

Added Author:

Appenzeller, Herb.

Appenzeller, Thomas.

Mevcut:*

Library	Materyal Türü	Barkod	Yer Numarası	Durum
Searching... Pamukkale Merkez Kütüphanesi	Kitap	0066955	GV713 .S83 2008	Searching... Unknown

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Özet

The newest edition of Successful Sport Management can be used in a variety of courses, from introductory courses in sport management to graduate school seminars. In addition, it contains valuable information for practitioners in the sport industry who consider current trends and innovations in their everyday jobs.

Thirty-three chapters, in nine sections, address different topics in sport management -- from personnel, program, and facilities management to marketing and media management. Risk management and legal issues are considered, as well as the future of sport management. In the final chapter, "Career Opportunities," fourteen experts discuss the various aspects of their college experiences in sport management and their careers in sport, including networking, resumé writing, internships, and other aspects of preparing for a sports career. Successful Sport Management, 3rd Edition is a must for anyone interested in the sport industry as a profession.

"Through this book I expanded my knowledge and plan to refer to it often in my day-to-day management of a collegiate athletic department." -- Ron Wellman, Director of Athletics, Wake Forest University

"From the role Title IX has played in the development of sport in our society to the use of modern technology, Successful Sport Management is a complete and comprehensive book for anyone interested in sport management at any level." -- Pamela J. Wojnar, Ed.D., Chair of Sports Studies, USSA

The Teacher's Manual is available electronically on a CD or via email. Please contact Beth Hall at bhall@cap-press.com to request a copy. PowerPoint slides are available to professors upon adoption of this book. Download sample slides from the full 385-slide presentation here . If you have adopted the book for a course, contact bhall (at) cap-press (dot) com to request the PowerPoint slides.